Sherpa Study: 30% of Uber Drivers Earning More on Lyft
Based on active Uber drivers from August to October, 2014
According to a Sherpa sample study of drivers using Uber as of August, by October 30% of these drivers were making an increased proportion of their earning on the Lyft platform. That means whether these drivers were earning 1% or 100% of their total driving income from Uber in August, come October, 30% of them had increased their Lyft earnings percentage or started driving for Lyft.
Of course, we've expected tons of 'migration' like this in the on-demand workforce, which is fundamentally based upon independent contractor flexibility. Drivers come and go at various stages in their life, experiment with new services, try to find their schedule sweet spot and maximize on-boarding bonuses. Welcome to the constant cycle of contractors.
We took a deeper look at the 30% of the Uber drivers examined to understand just how much more they were working for Uber. While 25% percent were brand new to the Lyft platform, around a quarter of drivers made over 20% more earnings on Lyft 2 months later, and half had their earnings change by less than 20%.
This was our data team's first look at this migration! Stay tuned for more trends to help understand the life cycle of the independent contractor, and the 'why' behind it.
uber, lyft, independent contractor, migration, on demand workforce, earnings
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